Episode 8 of The Marketing Commute features an interview with Ebonie Newman, who is the Chief Commercial Officer for Storyful, responsible for the strategic development of revenue in the US and EMEA, in addition to overseeing global marketing. Like all of our guests, Ebonie is another Australian success story in the global marketing space.
Prior to her current role, she was the Director of Sales at Storyful for the Asia Pacific region. She led the company’s commercial growth in the region through expanding Storyful’s work with publishers and developing its strategy for helping brands and agencies connect with their audiences through social intelligence and content.
Prior to Storyful, Ebonie held senior leadership roles at News Corp Australia, servicing key accounts and agency groups such as Toyota, Woolworths, IBM, Telstra, OMD and Mindshare.
Ebonie is a skilled media professional with over a decade’s worth of commercial and leadership experience spanning digital media, branded content, brand marketing and commercial strategy.
Ebonie was awarded the B&T 30 Under 30 Award in the media category in 2012, is a scholar of The Marketing Academy and holds a BA in Communications and Media Studies from the University of Wollongong.